Today it seems like any business could use some free marketing tips. The marketing game has changed over the past few decades, and therefore so have the rules. The Internet has made it possible and fairly simple to share new ideas, discoveries, and products with others all over the globe. Here’s the catch–with so much information out there now, it’s easy for even the best ideas and products to get lost in the massive, tangled web. Additionally, there are so many facets to the Internet that skipping out on even one method of online marketing can be harmful to a company’s outreach to potential customers.
The rules have indeed changed. With smartphones, social media, and search engines dominating the ways in which consumers find and purchase products, businesses both large and small need