According to the U.S. Bureau of Labor Statistics, 54% of all sales in the United States are generated through small businesses. Small businesses, 44% of which will fail by their third year in operation, have certain problems to consider that their larger competitors simply do not. Unlike large businesses, smaller establishments cannot absorb employee loss or industry shifts quite so gracefully. Further, even the tiniest bit of added costs can be a real operational headache for small business owners looking to become profitable.
The internet age has made it easier than ever to start a business, market it, and become successful. Social media and free blogging services, if used properly, represent powerful tools that can make up for the disparity in marketing budgets between small and large businesses. Like those tools, small business IT services, specifically VOIP service providers, represent a great leap forward for small business owners.
What is VOIP?
According to the FCC, VOIP stands for “voice over internet protocol.” Put simply, small business IT services provide their clients with the hardware and software necessary to communicate as you would with a traditional phone but without all the hassle of outdated technology. Subsequently, VOIP services are part of the small business IT services that are expected to be worth more than $288 billion by the end of 2013, according to Gartner.
Why VOIP is So Popular with Small Businesses
- Convenient, Reliable Service
- Greatly Reduce Costs
- Streamline Day to Day Functions
As written on Mashable, small business IT services offering VOIP give businesses an easier, more reliable way of connecting with their customer base. Consider, if anything goes wrong with a traditional, physical phone unit, time-consuming repairs and a heavy repair bill are often the result. Since VOIP is digital, fixing issues is as simple as a remote patch, delivered directly to each and every machine automatically.
According to About.com, 66% of businesses turn to small business IT services because they want to reduce their telecommunications costs. As ComputerWorld writes, the average savings of switching from a land-line or cell to an internet-based phone service is 50%. Why? According to PC World, since internet phone rarely requires new hardware and internet data is so cheap, small business IT services can offer their clients much lower rates on phone service.
43% and 31% of business owners, according to About.com, say they want to make the switch to internet phone service to merge technologies and improve their management abilities, respectively. Since VOIP provides an easy solution for all workplace communications in one piece of software, business owners can easily accomplish both of those goals.
Making the switch to VOIP offered through small business IT services is not a painful one. More often than not, it’s as simple as installing a program and setting up an account. With the ease of implementation, savings in time and money, why wouldn’t small business owners take advantage of these increasingly popular technologies? More on this topic.